Why Pastel Colours?

In a world that can be chaotic and overwhelming, what you wear should be a source of calm, not stress.
We believe your clothes should feel effortless, authentic, and true to you.
That’s why we chose pastel colours—soft, muted tones that whisper instead of shout. They inspire serenity, creativity, and quiet confidence, letting you shine, not the clothes.
Simply Pastels was born to give you that same sense of peace, clarity, and effortless style.

  • ► Premium 180 g/m² Single Jersey, 100% Organic ring-spun combed cotton, fabric washed, DTG printed—giving you a soft, comfortable, and durable T-shirt.

    ► Limited to 1,700 per design for exclusivity, giving you a truly unique piece.

    ► Season-Based Ethical Clothing—bringing you new designs each season while supporting sustainability and social responsibility.

    ► S1 Mission: 20% of profits go to one deserving individual, chosen by you, making a direct impact with your purchase.

    ► Each design represents 10 unique archetypes, reflecting thoughts, beliefs, and virtues based on this season’s theme—"CHANGE" or "TRANSFORMATION"—so you can express yourself through style.

    ► Find your Favourite archetype here.
Square visual Poster of BoC Season 1, featuring the back view of Off-White Decisive Determination and Off-White Bloomlets pastel graphic designs by Simply Pastels, a UK-based premium ethical clothing brand.

Welcome to our debut season, 'Beginning of Change,' where every thoughtful choice is a stride towards positive change.


With every high-quality T-shirt, you're not just wearing purposeful fashion—you’re helping transform a life. To show our appreciation, we want you to choose the individual who benefits. Let’s unite and make a real difference together.

Main Mission: We’re using 20% of the profits to transform a deserving individual's future, and YOU get to choose who that person will be!

Know More

When you buy from us this season (S1:BoC), YOU:

✔ Get a premium T-shirt with creative and meaningful pastel designs limited to 1700 T-shirts per design.
✔ Become a part of our purposeful community full of like-minded individuals.
✔ Portray your beliefs & values to the world wearing your favourite design.
✔ Help someone transform their life for the better!

Front view of Simply Pastels Season 1:BoC Lavender Kloudie pastel graphic design t-shirt, featuring a happy women listening to music.
Back view of the black Limitless Levels cotton t-shirt with a pastel graphic design, from Simply Pastels, a UK-based premium ethical clothing brand.

Black Limitless Levels Pastel Graphic T-shirt

Black Limitless Levels Pastel Graphic T-shirt

£32.99 GBP
£32.99 GBP
Ethereal Pastel T-shirt Archetype

Ethereal Pastel T-shirt Archetype

This archetype captures the lightness and wonder of life's fleeting moments. Featuring... 

Ethereal Pastel T-shirt Archetype